Using apps, following a do’s and don’ts list, using awesome filters, and applying promotional tactics are key to business success. But you still need to be aware of new trends and rules, which are necessary to make money on Instagram.
Let’s look at a few.
1) Master Instagram for Business
There are 2 types of Instagram accounts: personal and business. The business account was launched in July 2016. You can study using this step-by-step instructional video to set one up. Shopify also provides an in-depth tutorial for selling on Instagram.
2) Launch an Instagram Shop
An Instagram Shop lets you integrate your product catalog with your Instagram profile. This lets you promote your products directly to Instagram users through posts, Stories, in the Explore tab, and in a special Shop tab on your profile.
Our team made the ultimate guide to setting up an Instagram Shop. Check it out if you’d like some pointers to understand how you can make money from an Instagram Shop.
3) Master Instagram Ecommerce Shopping Apps Integration
Instagram comes with limited shoppability, which requires some ingenuity to make it work for business. However, the ecommerce shopping feature can be seamlessly integrated with apps specifically designed for a Shopify store.
Try out some apps, so you’ll be able to see for yourself which ones let you publish products, along with their pricing and specifications on separate pages.
This way, shoppers feel like they’re still on your Instagram pages while they’re actually already on the ecommerce-ready shopping app pages.
I recommend using Shopify because it has loads of apps that can be integrated with Instagram. You can try many of the apps for free, so there’s no risk if they don’t work out for you.
shopify instagram apps
4) Master Instagram Do’s and Don’ts
Instagram has detailed rules on how you should post, the types of images or videos to post, and how many times per day you can post.
It also limits the number of hashtags to include, so you can’t just spam your Instagram account with more than 30 hashtags that aren’t related to the content of the post. No cheating!
Following these rules will improve your chances of earning money from Instagram. According to CoSchedule, it’s recommended to post 1 to 2 times a day so your followers wouldn’t feel overwhelmed. This will also give you time to make unique and eye-catching posts. The best time to post would be before launch at 11 a.m on Wednesdays and Fridays.
According to Sprout Social, the ideal length of Instagram captions is between 138 to 150 characters. For ad captions, stick with 125 characters. The optimal number of hashtags is between 5 to 10, even though 20+ is possible but not recommended.
Instagram may “shadow ban” your posts if they contain more than 20 hashtags. “Shadow banning” means your posts stop showing up in searches for specific hashtags.
You can probably figure out that anything with the word “ban” is a bad thing, so try to avoid this as much as possible. It’ll hurt your ability to make money.
5) Master Instagram Filters and Photography
Canva did a study on America’s favorite Instagram filters. Based on rank, they’re: Clarendon, Gingham, Juno, and Lark. And the world’s favorite filters are: Clarendon, Juno, Valencia, Gingham, and Lark.
Most popular filters for nature:
Valencia
Normal
Brooklyn
Most popular filters for fashion:
Kelvin
Valencia
Nashville
Most popular filters for food:
Skyline
Normal
Helena
Most popular filters for selfies:
Normal
Slumber
Skyline
Use tools like Picodash to see which photos work. You want to do the kinds of things that successful accounts do, but still create your own unique content and personality. Motivate yourself to learn more each day so you can earn money from Instagram.
6) Create Posts Inspired by Viral Stories
Include them in between your product photos and videos on your Instagram account. You can do this with ease using tools like Stencil, PromoRepublic, and Be Funky
How to Build a Strong Following on Instagram
Learnings: Make Money on Instagram
Instagram is a goldmine for aspiring entrepreneurs looking to make money. By being creative with your account, you can earn money from Instagram like all the hot shots.
In summary, here are all the ways you can make money from Instagram:
Create sponsored posts for brands as an influencer
Become an affiliate and endorse different products
Be a virtual assistant to an influencer
Write captions for businesses
Sell poster photos and other virtual items
Sell your own physical goods
Sell dropshipped products
You can sell physical products by posting photos, live stories, and videos. You can also sell services, like influencer marketing. If you sell tangible products, consider using the dropshipping model – it’s convenient and cost-efficient.
How much money can people make on Instagram?
It depends on what you sell, and what business strategies and marketing tactics you use. If you’ve just started, you’ll probably only make a little. But as your Instagram following grows and you get better at marketing, you’re likely to see your numbers grow
How can I make the most money from Instagram?
Learn from successful Instagrammers. Combine what you’ve learned from them with your own strengths in marketing, photography, storytelling, and photo styling. Grow your following as much as possible, create contests, and be active by posting new photos once or twice per day. And of course, have a strong product and make sure all your customers are happy ones.
It may take a few weeks or months to start earning a sexyprofit from Instagram, so do some planning before you quit your 9-to-5 job. But if you’re ready to make the leap, there’s so much opportunity waiting for you. Get going now and keep an open mind so that you can always learn, grow, and smash your financial goals.